Pete, Mar 11, 2014 : We recently told you we’ve chosen a 3100 mAh battery for the OnePlus One which, working with the Snapdragon 801 processor and the software optimization from CyanogenMod will last a full day for even the most demanding users. Complementing those three features will be a beautiful 5.5” 1080p JDI display with 400+ PPI. JDI is Japan Display Inc., a joint venture by Sony, Toshiba and Hitachi that’s known for their great displays. In addition, it will feature TOL (Touch On Lens) modules which eliminates the distance between the touch sensor and display panel, while also being 300% more shatterproof than the competing OGS technology. The screen is equipped with both CABC and DRAM technology. This new and innovative technologies sense when the contents on your screen are dynamic, and consume less energy when the image is static, allowing the vivid 5.5” display to consume even less power than normal 5.0” displays with the same brightness. Some people might ask, why no QHD display? Remember when people said 1080p was overkill and were wrong? Well, QHD is overkill. Unless you inspect the display under a microscope, you won't find a difference between a QHD and a 1080p display. On the other hand, a QHD drains 35-60% more battery, requires the device to render more pixels making it slower, and also emits more heat. The technology is not there yet. Going with a 1080p 5.5" was the only responsible choice towards our fans and users. When we first started our journey, we thought users wanted a 5” screen, as it tends to be most people’s reported comfort limit when holding a device. At the same time, other users have been demanding larger screens, so we also understood a bigger screen offers users a better experience when it comes to reading, watching videos and gaming. So, why not fit a 5.5” screen into a 5.0” handset? After a lot of trial and error, our engineers figured it out. Need proof? Believe it or not, there’s a OnePlus One under that Sony Xperia Z1, a 5” screen phone that many people have said great things about. The OnePlus One has one of the best screen/front space ratios on the market. This, coupled with the slim body and tapered edges, makes the device easy to operate with one hand.